GDPR COMPLIANCE AT ‘VIRAL MATE’
Your Privacy Matters
We at ‘’Viral Mate’’ are fully committed to be transparent about the data we collect about you, how it is used and with whom it is shared.
Data Controllers and Contracting Parties
‘’Viral Mate’’ will be the controller of your personal data provided to, or collected by or for, or processed in connection with usage of our website.
1. Data We Collect
1.1 Data You Provide to Us
To create an account, you need to provide the following data:
2. Short Bio
3. Primary e-mail
4. Secondary e-mail (optional)
5. Slug (to be used as a unique identifier across the website)
7. Social media handles for Twitter, Facebook
You have choices about which information you would like to provide on your profile. All profile data except the slug can be changed at any point of time via Edit Profile.
Sign-up as a Writer / Affiliate
To sign-up as a writer or an affiliate, you need to provide the following additional information, if you are a user from outside of India:
1. Paypal account registered name
2. Paypal registered e-mail
3. Tax identification number relevant to country of residence
Users from India wanting to sign-up as a writer or an affiliate, need to provide the following data:
1. Beneficiary Name
8. E-mail ID
9. Bank Name
10. Bank Address
11. Bank Account Number
12. Bank Account Type
13. IFSC Code
15. GSTIN (if applicable)
1.2 Service Use
We log usage data when you visit or otherwise use our website or app, such as when you view or click on content (e.g., news articles or slideshows) or ads (on or off our sites and apps), perform a search, install or update one of our mobile apps. We use log-ins, cookies, device information and internet protocol (“IP”) addresses to identify you and log your use. This is purely for gain insights into usage of our website and to help deliver a better experience to you.
1.4 Your Device and Location
When you visit or leave our website, we receive the URL of both the site you came from and the one you go to next. We also get information about your IP address, proxy server, operating system, web browser and add-ons, device identifier and features, and/or ISP or your mobile carrier. If you use our website from a mobile device, that device will send us data about your location based on your phone settings. We will ask you to opt-in before we use GPS or other tools to identify your precise location.
2. How We Use Your Data
We use the data that we have about you to show your profile and to make payments for users who have signed up as revenue sharing writer.
We will contact you through email and push notifications for activity such as new articles published by authors you follow.
For users signed up as authors, we will send communication regarding action taken on articles submitted by you, such as article getting published, article sent back for review, article rejected.
Additionally, we will send periodic mails to our writers regarding revenue earned and payments made by ‘’Viral Mate’’.
We serve you tailored ads both on our website. We offer you choices regarding personalized ads, but you cannot opt-out of seeing other ads.
We target (and measure the performance of) ads to users directly or through a variety of partners, using the following data, whether separately or combined:
Data from advertising technologies on and off our Services, like web beacons, pixels, ad tags, cookies, and device identifiers;
Member-provided information (e.g., profile, contact information, title and industry);
Data from your use of our Services (e.g., search history, feed, content you read, page visits, videos you watch, clicking on an ad, etc.), including as described in Section 1.3;
Information from advertising partners and publishers
Info to Ad Providers
We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries); (ii) with your separate permission or (iii) data already visible to any users of the website (e.g. profile). However, if you view or click on an ad on or off our site or apps, the ad provider will get a signal that someone visited the page that displayed the ad, and they may through the use of mechanisms such as cookies determine it is you. Advertising partners can associate personal data collected by the advertiser directly from you with our cookies and similar technologies. In such instances, we seek to contractually require such advertising partners to obtain your explicit, opt-in consent before doing so.
2.4 Aggregate Insights
We use your data to produce and share aggregated insights that do not identify you. For example, we may use your data to generate statistics about our users, their preference in sports, to calculate ad impressions served or clicked on, or to gain visitor demographics that help in improving user experience.
2.5 Security and Investigations
3. How We Share Information
3.1 Our Services
Your profile is fully visible to all members and users of our website. Additionally, articles published by writers will be fully visible to all members and users of our website.
3.2 Legal Disclosures
It is possible that we will need to disclose information about you when required by law, subpoena, or other legal process or if we have a good faith belief that disclosure is reasonably necessary to (1) investigate, prevent, or take action regarding suspected or actual illegal activities or to assist government enforcement agencies; (2) enforce our agreements with you, (3) investigate and defend ourselves against any third-party claims or allegations, (4) protect the security or integrity of our website (such as by sharing with companies facing similar threats); or (5) exercise or protect the rights and safety of ‘’Viral Mate’’, our Members, personnel, or others. We attempt to notify Members about legal demands for their personal data when appropriate in our judgment, unless prohibited by law or court order or when the request is an emergency. We may dispute such demands when we believe, in our discretion, that the requests are overbroad, vague or lack proper authority, but we do not promise to challenge every demand.
3.3 Change in Control or Sale
4. Your Choices & Obligations
4.1 Data Retention
We retain your personal data while your account is in existence or as needed to provide you access to our website. Even if you only use our website once in every few weeks, we will retain your information and keep your profile open until you decide to close your account. In some cases, we choose to retain certain information (e.g., visits to sites, time spent on the website) in a depersonalized or aggregated form.
4.2 Rights to Access and Control Your Personal Data
We ensure that you have complete rights and control over your personal data. You can control or modify the rights to your personal data in the flowing ways:
Delete Data: You can ask us to erase or delete all or some of your personal data
Change or Correct Data: You can edit some of your personal data through your account. You can also ask us to change, update or fix your data in certain cases, particularly if it’s inaccurate.
Object to, or Limit or Restrict, Use of Data: You can ask us to stop using all or some of your personal data (e.g., if we have no legal right to keep using it) or to limit our use of it (e.g., if your personal data is inaccurate or unlawfully held).
Right to Access and/or Take Your Data: You may at any time order a complete data copy, which you may transmit to another controller of the data. Your data will be delivered within 10 working days by ‘’Viral Mate’’ as spreadsheet files in Microsoft Excel-format. Logical relations between datasets will be preserved in form of unique identifiers. You are required to pay €1,000 + any applicable taxes on delivery for each data copy order.
Visitors can contact ‘’Viral Mate’’ here for processing data requests listed above.
4.3 Account Closure
If you choose to close your ‘’Viral Mate’’ account, your personal data will generally stop being visible to others on our website within 24 hours. We generally delete closed account information within 30 days of account closure, except as noted below.
We retain your personal data even after you have closed your account if reasonably necessary to comply with our legal obligations (including law enforcement requests), meet regulatory requirements, resolve disputes, maintain security, prevent fraud and abuse, enforce our User Agreement, or fulfill your request to “unsubscribe” from further messages from us. We will retain de-personalized information after your account has been closed.
Comments or published content associated with closed accounts will show a generic user as the source. Your profile may continue to be displayed in the services of others (e.g., search engine results) until they refresh their cache.
5. Other Important Information
We implement security safeguards designed to protect your data, such as HTTPS. We regularly monitor our systems for possible vulnerabilities and attacks. However, we cannot warrant the security of any information that you send us. There is no guarantee that data may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.
5.2. Cross-Border Data Transfers
We process data in India and Singapore and rely on legally-provided mechanisms to lawfully transfer data across borders. Countries where we process data may have laws which are different, and potentially not as protective, as the laws of your own country.
5.3 Lawful Bases for Processing
We will only collect and process personal data about you where we have lawful bases. Lawful bases include consent (where you have given consent), contract (where processing is necessary for the performance of a contract with you (e.g. to deliver the LinkedIn Services you have requested)) and “legitimate interests”.
Where we rely on your consent to process personal data, you have the right to withdraw or decline your consent at any time and where we rely on legitimate interests, you have the right to object. If you have any questions about the lawful bases upon which we collect and use your personal data, please contact us here
5.5. Contact Information
If you have questions or complaints regarding this Policy, please contact us here
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